Press

April 22, 2010

Motives® by Loren Ridinger at Ella Bella Rozio Grand Opening

beScene Magazine was invited to the grand opening of Ella Bella Rozio, a two story boutique located in the heart of Coral Gables, Florida. The models adorned in Ella Bella Rozio Couture and make-up by MOTIVES cosmetics rocked out the team’s creations in the season’s hottest colors.

January 17, 2010

Motives® by Loren Ridinger 40FY Lip Treatment Picked by Sicka Than Average as a Star Lip Balm to get you Through Winter

With much of the US and Canada gripped in a seemingly endless cold spell, beauty blog Sicka Than Average published its list of the season's best lip balms to help your lips stay moist and sexy despite the freezing temperatures outside.

January 10, 2010

Publisher of Beauty and the Feast and Editor at Marie Claire Continues to be

Beautyandthefeast.com recently reviewed three of the new Motives by Loren Ridinger Nail Candies and was so impressed by the line that Shyema Azam, founder of the blog and editor at Marie Claire, could not decide which shade to wear for her New Year's Eve celebrations.

January 08, 2010

Motives® by Loren Ridinger 10 Years Younger Spray the New Choice for Beauty Girl Musings

Monique Hankins, author of popular beauty blog Beautygirlmusings.com, is not only particular about the products she reviews on her website, but also those she carries in her makeup bag.

January 05, 2010

Motives® by Loren Ridinger in January issue of Redbook as a Featured Giveaway

Motives by Loren Ridinger was selected by Redbook as a featured giveaway in the January issue of the popular beauty magazine.

January 04, 2010

Motives by Loren Ridinger Takes Gifting Seriously through Philanthropic Cosmetics

The new Motives "Go Red" lipstick was recently profiled on the beauty website Posh Glam for its partnership with the American Heart Association.

January 02, 2010

Motives "Go Red" Lipstick a top choice for Holiday Shopping Season

Beauty blog Sicka Than Average points out that finding that perfect red shade of lipstick can be a daunting task, especially around the holiday season where red is THE color to wear.

January 01, 2010

Tips for the Perfect New Years Eve Makeup Featuring Motives by Loren Ridinger on a Mom in Red High Heels

Loren Ridinger, Creative Director of Motives by Loren Ridinger, penned a column for amominredhighheels.com on how to achieve a perfect New Years Eve look with Motives.

January 01, 2010

Motives by Loren Ridinger a Holiday Giftaway on Every Day with Rachael Ray

Hot off the presses and on newsstands now is the December issue of Everyday with Rachael Ray, featuring a Motives by Loren Ridinger gift-away as part of the magazine’s special holiday issue.

January 01, 2010

Siempre Mujer Recommends Using Motives Lip Glosses to Achieve the best day and night look

Actress and model Roselyn Sanchez uses Motives to achieve the perfect look no matter the time of day.

January 01, 2010

Quality and Customizable Foundation Keeps Columnist Loyal to Motives by Loren Ridinger

Whitney Ullman, advice columnist for the Atlantic City Weekly was recently introduced to Motives and raved about the line in a recent article.

January 01, 2010

Motives® by Loren Ridinger Featured as the Look to Make You the Center of Attention for New Year's Eve Parties

Maite Perroni is one of People en Español's most beloved 2009 celebrities. In the December issue of the magazine, Perroni invites readers to celebrate a great New Year's Eve with three different "party" options for makeup, clothing and hair that are sure to keep the reader the center of attention.

January 01, 2010

Motives by Loren Ridinger Receives Rave Reviews on All About the Pretty

Beauty blog All About the Pretty recently reviewed a selection of Motives by Loren Ridinger cosmetics and raved about the line's lipsticks, eye shadows, blushes and Luminous Translucent Powder.

October 29, 2009

Motives® by Loren Ridinger Profiled on Radar Online

Radar Online praises Motives by Loren Ridinger for colors, wearability, and affordable price points.

October 28, 2009

Self.com Says to Say Goodbye to Makeup Mishaps with Motives® by Loren Ridinger 10 Years Younger Makeup Setting Spray

Motives by Loren Ridinger 10 Years Younger Makeup Setting Spray is featured on self.com as a new must buy item.

October 21, 2009

Motives® by Loren Ridinger Launches “Go Red” Lipstick to Benefit the American Heart Association

Motives by Loren Ridinger launched its new “Go Red” lipstick Thursday October 15 with 25 percent of all proceeds being donated to the American Heart Association. Ridinger, senior vice president of Market America and Creative Director of Motives, hosted the Red Dress Fashion Show benefiting the American Heart Association during Funkshion Fashion Week Miami Beach at the Setai Hotel where the official announcement was made.

October 15, 2009

Motives® by Loren Ridinger Vamp Lipstick Featured for Halloween by Charlotte Observer

Charlotte Observer recommends Motives for completing those hot vampire looks for Halloween.

September 30, 2009

Loren Ridinger Special Guest Blogger for outblush.com

Loren Ridinger, Senior Vice President of Market America and Creative Director of Motives® is now a guest blogger at the popular beauty blog outblush.com.

September 18, 2009

Loren Ridinger Featured on South Florida Style

Loren Ridinger, Senior Vice President of Market America and Creative Director of Motives is featured on the blog South Florida Style, a site dedicated to covering trendsetters and news in the fashion industry.

September 18, 2009

Cellular Laboratories® Featured as a Celebrity Favorite on Posh Glam

Cellular Laboratories was featured on the beauty blog poshglam.com for its super star appeal with celebrities such as Ali Larter using the products.

September 11, 2009

Motives® by Loren Ridinger Sets New Standard in Customized Cosmetics

Beauty Blog Talkingmakeup.com Features Custom Blend Foundation

August 21, 2009

Color of Motivation: Motives Featured for Movie Star Appeal

Motives by Loren Ridinger is featured on the blog Sicka Than Average, which posted a glowing review of the Motives Pressed Eye Shadows, saying “the crease-proof shadows have the perfect pearlescent quality and come in a wide range of intriguing hues.”

August 21, 2009

Beauty Girl Musings Declares Motives® by Loren Ridinger a Beauty School Must

In the spirit of the back to school season, Beauty Girl Musings posted their “Beauty School Supplies list,” with Motives by Loren Ridinger winning top honors in the pencil category.

August 13, 2009

Motives® by Loren Ridinger Rich Formula Lipstick in Pink Sand a Women’s Health Pick as a Universally Flattering Color

Motives by Loren Ridinger is once again making headlines, this time in Women’s Health, a magazine that accounts for over 3 million readers!

August 13, 2009

Motives® by Loren Ridinger Reaches the Next Level with new Formulations and Packaging

Beauty blog Beauty Girl Musings recently wrote a review of Motives by Loren Ridinger cosmetics, and raved about the changes in formulations and packaging that have seen Motives increase sales by 50 percent in the past year.

August 11, 2009

Motives® by Loren Ridinger Offers Summer Cosmetics Tips

A Mom in Red High Heels (over 21,000 monthly viewers) continues to seek out Loren’s advice for a number of articles about summer cosmetics tips, with this article by Loren highlighting how to achieve that hot summer look through fabulous Motives colors and how to take it from daytime to date time.

August 10, 2009

Motives® by Loren Ridinger Featured on A Beautyful Sentiment

A Beautyful Sentiment, which has a monthly viewership of over 60,000 explains that they have thrown away their old Chanel foundation in favor of the Motives Liquid Powder Mineral Foundation.

August 10, 2009

Motives® by Loren Ridinger Successes Highlighted on Posh Glam

Posh Glam (also over 60,000 views per month) highlighted the recent successes of Motives, with sales up over 50 percent in the past year and profiled Motives 40FY™ Lip Treatment, which in clinical trials volumized lips by 40 percent in 29 days.